ڷγ̷ ( ڷγ) Ҿ ȮǸ Ȱ ǹϴ 'Ȩڳ(Home+Economy) õ ߵǰ ִ. Ȱ ݰ 鼭 ܺ Һ Ȱ ü ִ ָ ް ִ ̴.
12 Ȯ 28 ִ 330 ߴ. 1 170 þ. ø 27Ϻ ̴ 2ϱ 19% ֹ 67% ߴ.
ۿ м ÷ ε 27Ϻ ̴ 2 ֿ Ʈ 뷮 ߴ. ̸Ʈ ԵƮ ڴ 20.89%, 18.90% ߴ. SSG 15.73%, 12.55% ߴ.
Ư ټ ϴ ؼ OTT(Over The Top) Һ ް ִ. í÷̴ 1~2 ְġ û м ߴٰ . ī̶ ù ڷγ ̷ Ȯڰ 20 2ϱ VOD 72% ˷.
ȨƮ̴ ָ ް ִ. ü ִ コ Ϸ ̵ 鼭 ϰ Ϸ ɸ ݿ ̴.
ŸƮ ٳ밡 ϴ 1 ¶ PT ̴ٳ ķ 2 Ŭ û ó 1 ߴ. ǵ ڷγ ̷ Ȯ 20% þ. ̴ٳ ȨƮ̴װ ¶ ۽ Ʈ̴ Ʈ ̾Ʈ Ī . ġ ϴ Ī Բ ڿ α Ľ(Ĵ)Ȱ α ϴ Ư¡̴.
Ϻ ġ ӽ 鼭 ̺ Ī ִ. ̵ Ī ÷ ʹ ϴ ˻ ̺ ϵ ִ , 70% ߴ. ӽ 䰡 Ŀ þ ̴.
[ / ൿ Ź Ͻī̵ϸ]